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#UberChopper
As a brand, international car service company Uber is known to be innovative in its communication efforts, and it has been pushing the boundaries with each campaign. Teaming up with EuroCopter, Uber...
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Drones for Good
Since their invention, drones have been associated with warfare, espionage and other undercover military operations. People – the common man and those in the government alike – have been wary of...
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Marriott’s Workspring
‘A day at the office’ today looks a whole lot different than it did decades ago. As professional lives see shifts from the mundane to the more interesting, workspaces aren’t left behind. As the trend...
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Dorothy: #DiscreetWearables
Dorothy Gales from the Wizard of Oz only had to click her heels for her magical red ruby slippers to transport her to any place she desired. While teleportation may be a thing best left to science...
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Fitcoin
Cryptocurrencies have been rising in popularity since the invention of the blockchain technology and notably, Bitcoin in 2008. More and more, people are attracted to the notion of having a web-based...
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Tinnitracks: #mHealth
Health and fitness was the fastest growing app category of 2014, and there are close to 100,000 health-related apps on iOS and Android. These apps enable people to evaluate their health and track their...
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Bluesmart: #SmartTravel
Beyond fitness and mHealth, we’re also seeing innovation in the space of travel. With more and more people travelling the world, there will soon be the need for travel accessories that are connected,...
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Johnnie Walker + 99Taxis: #SmartPartnerships
A number of taxi service apps have sprung up in the past few years, like Uber, Lyft, and Easy Taxi. While they essentially provide the same service, most of the companies have their own distinct...
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Meerkat
Very few mobile apps have become as big an overnight sensation as the live video streaming app Meerkat, which launched in February this year. (Unless of course they make a cameo in a hit TV show like...
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Coca-Cola Founders: #CorporateVCs
An increasing number of brands and corporations today are veering towards the entrepreneur trend. In the last few years, the gap between large, traditional corporations and fresh startups seems to be...
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Part 2: The Mobile & Wearable Web
Wearable tech is the buzz word of 2015, and rightly so. The fairly new landscape of wearable technology is already dotted with promising prospects. Emerging trends and innovations are paving the way...
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Insider Band: #ExperientialWearables
Being always connected, people have developed the habit of sharing their most memorable experiences with others in an instant. Music festivals see some of the most social and tech-savvy millennials in...
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Sesame Ring: #SmartTravel
The Sesame Ring, designed and developed by MIT students and the Singapore University of Technology and Design, is an interesting invention that aims to introduce smart travel to public transport...
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Oculus Rift: #VirtualReality
Virtual Reality (VR) – the simulation of real-world physical sensations while involved in an activity like playing video games – is a concept that’s been around for decades. One company that’s made...
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Embrace Wristband: #PredictiveHealthcare
Wearable technology has permeated the health and fitness space – there are more health-related wearables today than in any other area. Wristbands that track physical activityare the most common, since...
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Smart Bandaid: #SafeHealthcare
The recent outbreak of Ebola and the fight against it has been a complex and taxing one for the human race. With no vaccine or medicines developed yet, the fatality rates have been as high as 90%, and...
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IKEA’s Wireless Charging Furniture
Mobile phones have not only taken over most aspects of our lives, they’re also changing how the world innovates – innovation to make the usage of mobile phones more seamless and integrated into our...
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Nat Geo Wild on Snapchat
More and more brands are waking up to the importance of reaching their audience directly on the mobile – this includes innovating ways of distributing content as well as newer platforms to feature them...
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Tech Innovation – Friend or Foe?
Is all change for the better? The invention of the printing press was perhaps second only to the wheel, and has revolutionized the way we communicate – the way we learn, express ideas, and spread...
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Periscope: Live Streaming & Piracy
Live streaming apps like Periscope have gained overnight popularity, in large part due to competitor Meerkat’s success at this year’s South by Southwest (SXSW). Although they aren’t the first apps in...
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